‘Made in Britain’ theme for new Rail Forum advertising campaign

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‘Made in Britain’ theme for new Rail Forum advertising campaign

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Rail Forum's Made in Britain campaign. // Credit: Rail Forum
Rail Forum's Made in Britain campaign. // Credit: Rail Forum

To enhance support for its members involved in manufacturing, Rail Forum has launched ‘a Made in Britain’ UK rail manufacturing campaign.

Rail Forum’s ‘Made in Britain’ campaign will run for one month until Wednesday, 17 July.

The campaign is fortunate in having the support of the Made in Britain organisation and permission to incorporate its well-established and respected #MadeInBritain branding and hashtag.

TDI Manufacturing's Revolution Very Light Rail. // Credit: Rail Forum
TDI Manufacturing’s Revolution Very Light Rail. // Credit: Rail Forum

With one-third of Rail Forum’s member organisations involved in manufacturing, this new social media initiative has a ‘Made in Britain’ focus with a rail orientation.

It will provide an opportunity for Rail Forum members to highlight their capability, capacity, and range of processes in manufacturing for both railway rolling stock and infrastructure.

Rail Forum has recently formed a Manufacturing Steering Group, comprising BCM GRC, Cembre, Composite Braiding, CWE, Datum, Hydram, Infotec, Signal House Group, and Transport Design International (TDI).

This campaign is the first initiative to come out of the Steering Group, and with the support of the group’s Manufacturing Partner, TDI, it is developing other initiatives that draw attention to the UK’s wealth of rail capability.

TDI Manufacturing's Revolution Very Light Rail. // Credit: Rail Forum
TDI Manufacturing’s Revolution Very Light Rail. // Credit: Transport Design International

Last October, Rail Forum signed a collaboration agreement with the South African Railway Association.

Rail forum is also one of the organisations involved in Railway 200 that will mark the bicentenary of the world’s first passenger train

A strong rail sector, leading a bold, green UK infrastructure strategy must have British manufacturing excellence at its very core. The UK is proud to be home to many of the world’s leading makers operating in, and supplying vital components into, the entire eco-system of rail-related transport.

The Made in Britain organisation is proud to be able to add our voice to Rail Forum’s campaigning (in 2024) to boost the awareness of everyone who relies on this remarkable network of innovators and enablers of the UK’s environmentally and social responsible rail transport and travel sectors.

John Pearce, CEO at Made in Britain

TDI is looking forward to working closely with Rail Forum throughout June to support the UK Rail Manufacturing Campaign.

With the success of our Very Light Rail products and transport solutions, TDI is increasing our manufacturing capacity in the Midlands for the build of the Revolution VLR Pre-Series vehicles. This is an exciting time for us, and we are proud to be a part of Rail Forum’s initiative to promote manufacturing in the UK.

Nicola Islef, Head of Marketing at TDI

With a huge range of UK based manufacturing companies supporting rail, it’s a pleasure to shine a spotlight on them in this campaign. Over the last few years, we have seen a range of economic impacts which have demonstrated the value of having UK based suppliers, not only for supply chain resilience but renowned for quality and innovation to support efficiencies across the whole supply chain.

Recognising their whole life economic and social value helps the UK to continue to deliver world-class railways both domestically, and of course internationally.

Cat Appleby, Membership & Engagement Director at Rail Forum

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